Starting a Wedding Planner Business

April 29, 2015 at 5:18 pm Leave a comment

Businesswoman in office drinking coffee and smilingDo you find yourself always helping friends and family plan their weddings? Take your passion for love to the next level and make it official, become a home-based wedding planner. As a wedding planner you will be part of a thriving industry in terms of dollars that continues to see growth each year. Use your high organizational skills to help others prepare for their big day. Read on to learn some of the basics associated with starting a home-based wedding planner business.

Requirements and Certification

 Wedding planners are not required to complete formal certification or obtain degrees, although these can be quite useful and educational. Some wedding planners gain experience as an intern or assistant to a wedding planner before starting their own business. Helpful qualities for a wedding planner include an aptitude for thinking fast on your feet, patience, strong organizational talent, problem solving, diplomacy, time management and great people skills. Types of wedding planners include full service, day-of coordinators and destination wedding planners.

 Creating a Vendor Network

 Essential to the success of a wedding planner is his or hers vendor network. These are the go-to businesses that a wedding planner has created connections with for the purpose of assisting, supplying or providing services for a client’s dream wedding. Types of vendor a wedding planner will have in their network include venues, stationary, caterers, cake bakers, transportation, decorations, favors, event rentals, musicians and DJs, photographers and videographers, dress apparel, formal attire and tailors.

 Organizing Your Home Office

 Organizing your home office should be a piece-of-cake for the wedding planner. Tips for a great home office include selecting a space for the exclusive use for your business, ergonomically-correct chair, desk, computer and printer, filing system, internet connection, office management software, adequate lighting and cell phone.

Making It Legal

 Your wedding planning business needs to be licensed to legally operate. Fill out the appropriate forms and obtain a business license and federal ID number. Ensure that your home-based wedding planning business complies with all local, state and government requirements.

 Budgeting and Marketing

 Manage expenses by making a realistic budget and proactively market your wedding business. Spread the word about your wedding planning business by creating a solid marketing plan. Elements of this plan may include a website, business cards, brochures and social media presence such as Facebook and Twitter.

 Finding CustomersBride and groom walking.

 Discover your customers in a variety of ways including exhibiting at bridal shows, networking, referrals, social media, advertising and vendor alliances.

Exhibit at the Great Bridal Expo, the nation’s longest-running national bridal show — nearly 40 years in business featuring both national and local area businesses with the latest in wedding trends. Exhibit to meet with the couples, brides, friends, families and wedding planners who attend who are in need of your business’ product or service. The many benefits for exhibitors include high-quality venues, a comprehensive bridal show marketing plan, complete contact database, post-show advertising and the opportunity to present your business to the wedding market.

Request Exhibitor Information Here


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