Starting a Wedding Consultant Business

October 7, 2015 at 8:45 am Leave a comment

Businesswoman in office drinking coffee and smilingLove everything about wedding and always helping friends and family plan theirs? Take your passion for weddings to the next level by starting a wedding consultant business. Wedding consultants assist engaged couples in planning and organizing their wedding and reception. The wedding industry is a multi-billion dollar industry with plenty of room for growth. Each year over two million couples get married and many seek the services of a wedding planner to help make their wedding dreams come true. Read on to learn more about starting a wedding consultant business.

Do You Have What it Takes?

Possessing certain characteristics and traits will contribute to the success of your new career as a wedding planner. These include good communication skills, talent for organization, ability to mediate, interpersonal skills, problem-solver, budget management, knowledgeable, fashion and decorating know-how and business savvy. Qualities of a wedding planner may also include compassion, patience and listening.

Qualifications and Training

No formal education is required of wedding planners, although advanced studies in hospitality management or a related field may prove helpful. Many wedding planners begin as an event planner and segue into wedding consulting. Acquire experience working as an apprentice or assistant to an established wedding planner.

Choosing a Niche

Decide on an area of wedding planning that you wish to specialize. Hourly-based wedding consultants assist couples on a limited basis usually with a single task such as choosing a venue. Full service wedding planners take care of everything from the beginning to the end. Day-of wedding consultants help direct the course of the day’s events, involvement may begin up to a month in advance of the wedding. Destination wedding planners help couples plan weddings at settings involving travel.

Establish Your Business

Launch your business by writing a business plan, choosing a business structure, applying for the appropriate business licenses, permits and registrations and employer identification number (EIN). Decide on the rates you would like to charge for your services. Obtain insurance for your consulting business and if necessary the services of a lawyer or accountant. Purchase essential equipment needed to run your business such as computer and other office equipment and necessities.

Networking and Spreading the Word

Create a marketing plan for your wedding consultant business. Network with other wedding businesses, exhibit at bridal shows and participate in community events. Order business cards; create a website and market a presence on social media such as Facebook, Twitter, Instagram and Pinterest.

Exhibit at the Great Bridal Expo, the nation’s longest-running national bridal show — nearly 40 years in business featuring both national and local area businesses with the latest in wedding trends. Exhibit to meet with the couples, brides, friends, families and wedding planners who attend who are in need of your business’ product or service. The many benefits for exhibitors include high-quality venues, a comprehensive bridal show marketing plan, complete contact database, post-show advertising and the opportunity to present your business to the wedding market.

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