Budget Marketing Ideas for Bridal Show Exhibitors

You have already made the smart decision to participate in a wedding show or expo. Smart decision…as there no better way to meet new prospects for your products or services while extending your reach to other wedding related businesses. Exhibiting at a show will produce valuable couple contacts for you to follow up on and will serve as an immediate source of business.

With the addition of multiple digital marketing platforms as well as traditional methods, the prospects for creating a low-cost marketing plan for wedding show exhibitors has exponentially increased. Here are some concrete budget marketing ideas that will serve to maximize your participation at wedding shows and expos.

Business Cards

Be sure to offer wedding show and expo attendees business cards at your booth. These small pieces of information contain large amounts of bridal show and expo marketing appeal and make a lasting impression after the show. Besides budget friendly, business cards help build your brand by displaying your business name, logo, website and contact info.

Instagram

Post pictures of your booth, wedding products and services on Instagram. Do this before, during and after the bridal show. Instagram is a free photo sharing social media app and website. Intrigue engaged couples with exclusive sales, discount offers, new products or services and showcasing your exhibition events.

LinkedIn

Make an announcement on LinkedIn featuring your next wedding show exhibition. If you do not already have a LinkedIn profile, create one on the largest business networking sites on the internet. Benefits include opportunity to announce your show attendance, build your brand, create a professional presence and network with other exhibitors attending the show and expo.

Informational YouTube Videos

YouTube offers free online community sharing of videos. Tell the world about your next exciting wedding expo exhibition along with information about upcoming show specials or introductions of new wedding products or services. Make a movie on your phone or use inexpensive video recording equipment to create your message.

Contests and Games

Offer bridal show and expo guests a chance to win your wedding-related products or services at your next wedding show and expo exhibition. Couples love the chance to win something for free and a contest is a fun and effective way to reach out and engage show attendees.

Facebook

Feature posts on your Facebook page dedicated to creating buzz about your upcoming bridal show exhibition. Offer special discounts to attendees who mention your Facebook page at your booth. Benefits of Facebook include increased exposure, low cost, more leads and useful metrics.

Networking

Connect with other wedding businesses exhibiting at the bridal show for the purpose of networking and creating partnerships. The value of partnerships includes sharing knowledge, improving your reputation, developing skills, gaining referrals and making new contacts.

Twitter

Create a Twitter campaign for your next bridal expo; begin well in advance of the show. Build a content strategy that interactively engages bridal show attendees and makes the most of your 140-character tweet limit.

 

Exhibit at the Great Bridal Expo, the nation’s longest-running national bridal show — nearly 40 years in business featuring both national and local area businesses with the latest in wedding trends. Exhibit to meet with the couples, brides, friends, families and wedding planners who attend who are in need of your business’ product or service. The many benefits for exhibitors include high-quality venues, a comprehensive bridal show marketing plan, complete contact database, post-show advertising and the opportunity to present your business to the wedding market.

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December 9, 2015 at 10:21 am Leave a comment

Wedding Table Name Ideas

tablendwqPart of the fun of planning your wedding is selecting the tiny details that contribute to making your nuptials an original event. One such detail is the table names; guests arriving to your wedding reception will want to search for their tables. Instead of plain numbers designations choose inventive table names for your wedding reception. This is a fun way to share something personal or incorporate your wedding theme onto the tables. Make your wedding reception a memorable experience for your wedding guests with creative table names. Read on for wedding table name inspirations.

Eat, Drink, Enjoy

 Your guests might smile as they sit at your reception tables with names inspired by food or drink. Name your tables after flavors of ice cream such as chocolate, vanilla, strawberry, butter pecan, cookies and cream and mint chocolate chip. Raise a glass to tables named after wine including merlot, cabernet, chardonnay, Pinot noir, Riesling, champagne and zinfandel.

 Pop Culture

 Entertain your wedding guests with table names taken from the pages of pop culture. Share your favorite blockbuster movie titles or use film star names for your tables. Name your tables after famous political figures, luminaries or celebrities. Go high-tech and name your table after the latest popular technology.

 Childhood Memories

 Share some of your favorite memories from childhood. Label your tables by years and show photographs of you and your beloved from those years. Your guests will delight in seeing how you looked at a younger age. Name your tables after favorite childhood board games or video games such as Super Mario Brothers, Pac-Man, Tetris, Grand Theft Auto, The Sims, World of Warcraft, Donkey Kong, Final Fantasy and Sonic the Hedgehog.

 Natural Delights

 Get down to earth with table names inspired by elements of nature. Name your tables after your favorite flowers such as rose, daisy, tulip, daffodil, carnation, sunflower or violet. Tree names make for charming table names including oak, pecan, willow, evergreen, ash and maple. Other suggestions include birds, endangered wildlife, rocks and minerals and berries and fruit.

 Good Sports

Score a point with your wedding guests by naming their wedding reception tables after your favorite sports teams, stadiums or stars. Popular sports to consider include football, baseball, basketball, soccer, tennis and golf.

Words of Love

Let your wedding guests know how much you appreciate them with words of love as table names. For your table names, choose single eloquent words such as love, cherish, dream and believe or print “I love you” in different languages found around the world.

Engaged to be married and looking for ideas or suggestions for your wedding? Attend the Great Bridal Expo, a national bridal show tour featuring both national and local area businesses with the latest in wedding trends, New York style fashion show, live orchestra and DJ performances, valuable giveaways and prize drawings, and lots of wedding-related products and services with wedding professionals ready to meet face-to-face with you to make your dream wedding come true. Click HERE to register and use code BLOG for 2 FREE tickets!

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December 8, 2015 at 1:40 pm Leave a comment

Creative Wedding Menu Ideas

Impress your guests with creative menu designs at your wedding reception. For some couples, creating a unique visual experience is part of the fun of planning a wedding. Interesting and multipurpose menu designs may serve as conversation starters or amuse your guests while they await their food to arrive. Many novel menu ideas abound for innovative couples desiring inspiration. Read on for unique wedding menu ideas.

Chalkboard Menu

 Display a large chalkboard on an easel at the entrance to your wedding reception listing items on the menu. Use different color of chalk to write and decorate your menu, a whiteboard may be used as well.

 Favor Bag/Menu Combo

 Make your menu multipurpose by serving as a wedding day keepsake and menu favor bag. Simply print your menu on the outside of your favor bag and enclose a wedding day memento for guests to take home inside.

 Menu on Mirror

 Write your wedding reception menu on an elegant mirror using vinyl lettering or decorative all-surface markers. Add a little sparkle by choosing glittering letters or gel-adhesive decorations.

 Napkin Menu

 Print your menu onto dinner napkins at your wedding reception. Fold your napkins into an ornamental floral shape and place menu inserts inside the folds. List your wedding reception menu on large paper napkin rings.

 Hand-Illustrated Menus

 Handcraft your own wedding menus by illustrating and designing the menu yourself. This provides a personal touch and adds rustic charm to your menus.

 Kids Menu Coloring Page

 For the little kids (and big kids), offer a children’s coloring page and menu. Be sure to include a small box of crayons. Have fun and create a coloring page with a cartoon of the marrying couple tying the knot.

 Chocolate Bar Menu

Offer a sweet treat and menu all-in-one package at your reception. Print the wedding reception menu onto chocolate bar wrappers, your guests will think of you with each bite.

 Doily Menu

 Paper doilies are lovely round lacy cutouts that work great as wedding reception menu. If you are looking for a do-it-yourself wedding project, then look no further than paper doilies and a printer.

Cootie Catcher Menu

 Add a touch of whimsy to your wedding reception with a cootie catcher menu. Cootie catchers are folded origami papers used in children’s games.

 Laser Cut Menu­

 Go high tech with laser cut wedding reception menus. Choose from a variety of prefab designs or spend a little extra and design your own. The finished product is stunning and intricate.

Engaged to be married and looking for ideas or suggestions for your wedding? Attend the Great Bridal Expo, a national bridal show tour featuring both national and local area businesses with the latest in wedding trends, New York style fashion show, live orchestra and DJ performances, valuable giveaways and prize drawings, and lots of wedding-related products and services with wedding professionals ready to meet face-to-face with you to make your dream wedding come true. Click HERE to register and use code BLOG for 2 FREE tickets!

Subscribe to Great Bridal Expo via Email

December 1, 2015 at 3:55 pm Leave a comment

Wearing a Hat to a Wedding

Hats serve many utilitarian purposes such as keeping the head warm, providing shade or offering protection. However, hats worn to a wedding are considered more decorative than of practical use. Hats fall in and out of favor with fashion trends, yet when it comes to weddings, hats always have a place to shine. Certain unwritten rules of etiquette pertain to different situations when wearing a hat to a wedding. Read on for more information about hat etiquette for weddings.

Who Wears a Hat to a Wedding?

From the bride to the officiant, anyone is eligible to wear a hat to a wedding. Hats are popular with men and women, especially the mothers of the marrying couple. In England, the British have elevated wearing hats to weddings to an almost artistic level.

Choosing a Hat Style

Select a style of hat that coordinates with your wedding attire and fits your personal style. Hat styles for women include derby, pillbox, skimmer, beret, bowler, cloche, fedora, Bretton, floppy sunbonnets, beanie, bucket, cowboy and Gainsborough. Styles for men include fedora, top hat, cowboy, ball cap, beanie, knit, Greek fisherman, straw, panama, safari, ivy cap, porkpie and aviator.

What are Fascinators?

Popular wedding headpieces for women include the fascinator, a formal style of millinery. Fascinators are decorative headwear considered an alternative to hats and worn on the head often attached with hair combs, clips or a headband.

Is Bigger Better?

When choosing a hat to wear to a wedding, bigger is not always better. Generally, the rule of thumb for hats is the time of day affects the choice, the more the day progresses, the smaller the hat size. Large brimmed hats for early morning or evening weddings are considered unnecessary as the sun is not out.

Wedding Hat Traditions

Some wedding hat traditions are classic whereas others are clearly outmoded. One such tradition is to not wear a hat larger than the mother-of-the-bride, as it is considered rude to out-do the host. Exceptions include if the couple or both sets of parents are hosting the wedding. Tradition dictates that women decorate their hats on the right and males to the left side. Men are required to remove their hats when indoors; women are exempt as their hats are considered fashion accessories.

When Can I Take My Hat Off?

Tradition decrees female hats may be taken off only after the mother-of-the-bride removes her hat, until then everyone must wait. However, all rules are made to be broken and a hat may be removed at any time due to personal or health reasons.

Engaged to be married and looking for ideas or suggestions for your wedding? Attend the Great Bridal Expo, a national bridal show tour featuring both national and local area businesses with the latest in wedding trends, New York style fashion show, live orchestra and DJ performances, valuable giveaways and prize drawings, and lots of wedding-related products and services with wedding professionals ready to meet face-to-face with you to make your dream wedding come true. Click HERE to register and use code BLOG for 2 FREE tickets!

Subscribe to Great Bridal Expo via Email

November 24, 2015 at 9:33 am Leave a comment

Gourmet Wedding Cake Flavor Ideas

Exciting new flavor combinations await the adventurous couple seeking something unique and different for their wedding cake. Whether you are bored with the same-ol’ classic wedding cake flavors or gourmands seeking to create an unforgettable sensation of taste, many epicurious couples are choosing wedding cakes as a way to express their originality and love for sweets. Read on for ideas for gourmet wedding cake flavors.

Opera Cake

Your guests will sing the praises of your Opera wedding cake. Originating from France, Opera cake consists of layers of sponge almond cake soaked in coffee syrup filled with strata of coffee buttercream, chocolate ganache and chocolate glaze.

Lemon Lavender

Delight in the aromatic flavors of your lemon lavender wedding cake. Tasteful and fragrant, lemon lavender wedding cakes use culinary grade edible lavender and not the type of lavender found in potpourri sachets.

Peanut Butter, Banana and Bacon

You ‘can’t help falling in love’ with these Elvis-inspired wedding cake flavors of peanut butter, banana and bacon. The heavier textures and flavors make them a popular groom’s cake.

Guinness Beer and Chocolate

Love beer and chocolate? Put them together for an unforgettable wedding cake. This best of both worlds duo combines the rich and balanced dark flavors of Guinness beer with dark craft chocolate to create a memorable cake on your special day.

Peach Melba

Indulge in the lush and fruitful flavors of a peach melba wedding cake. Featuring a vanilla cake with alternating peach and raspberry filling with vanilla frosting containing a hint of ginger and lemon, this cake is an impressive original.

Pink Champagne

Raise your glasses to your pink champagne wedding cake. Delight in this light airy cake featuring a soft wedding pink color and dash of pink or rose champagne flavor.

Blackberry Sour Cream

Blackberry sour cream makes a great option for couples who desire a “naked” wedding cake, a type of cake with no icing, glazes or frosting. The rich succulent flavors of blackberries are a match in heaven with the dense texture achieved by the addition of sour cream to the pound cake batter.

Hummingbird Cake

Love is in the air when you serve a hummingbird wedding cake. This from-the-south cake offers mouthwatering ingredients such as cinnamon, pineapple, pecans and bananas enveloped in a cream cheese frosting.

Paleo Chocolate

Imagine a chocolate wedding cake that is grain, gluten and dairy free, the answer is paleo chocolate cake. Get back to nature with this delicious cake with elements harkening back thousands of years ago including cacao, coconut, almond flour and raw honey.

Engaged to be married and looking for ideas or suggestions for your wedding? Attend the Great Bridal Expo, a national bridal show tour featuring both national and local area businesses with the latest in wedding trends, New York style fashion show, live orchestra and DJ performances, valuable giveaways and prize drawings, and lots of wedding-related products and services with wedding professionals ready to meet face-to-face with you to make your dream wedding come true. Click HERE to register and use code BLOG for 2 FREE tickets!

Subscribe to Great Bridal Expo via Email

November 20, 2015 at 7:20 am Leave a comment

About Part-Time Wedding Jobs

Make some extra money and help make dreams come true with a part-time wedding job. From college student to retirees, there is a part-time wedding position available for those who love weddings and also make a great starting point for those interested in exploring business potential in the wedding industry. Part-time, temporary or seasonal wedding employees are often paid hourly or per wedding. The wedding industry offers a variety of interesting and exciting part-time positions. Read on for more information about part-time wedding jobs.

Wedding Singer

Share your love of music by singing for couples at their wedding ceremony or reception. No formal education is required but a large repertoire of songs and vocal training may prove useful, increase your opportunities and enhance your performance ability.

musicianMusician

Provide musical performances during the wedding ceremony and at the reception as a musician. Proficiency with your instrument of choice is a requirement. Expect to play many different pieces of wedding music before during and after the ceremony.

Bartender

Serve drinks to wedding guests in your part-time role as bartender. Possess the ability to create and mix a number of common cocktails such as martinis, cosmopolitans, mimosas, Bellinis and mojitos. Part-time wedding bartenders may also consult and create signature drinks for the soon-to-be wed couple’s wedding.

Photographer

Capture unforgettable moments as a part-time wedding photographer. Be prepared and know how to use essential equipment such as camera, lenses, tripod, computer and editing software. Take photographs of the ceremony, family and friends and reception activities.

Server

Servers work at weddings by waiting on tables at the reception. Duties may include setting out linens and tablecloths, setting flatware, filling drinks, serving food and clearing the table. No formal training is required.

Caterer

Create wedding feasts for a couples getting married. Plan your meals according to your specific catering specialty. Make menus for dinner, dessert and what to drink and order enough ingredients and supplies to cook sufficient quantities for the celebration

Cake Baker

Bake the sweetest piece-de-resistance otherwise known as the wedding cake in your role as cake baker. Basic duties include consulting with couples on the type of

cake they would like for their wedding, gathering ingredients, baking, decorating and delivering the finished product to the wedding reception site.

Valet Attendant

Supplement your income with a part-time position as a wedding valet attendant. Valet requirements include possessing a valid driver’s license and proficiency at driving a wide range of vehicles. Duties include parking and retrieving vehicles for wedding guests.

Exhibit at the Great Bridal Expo, the nation’s longest-running national bridal show — nearly 40 years in business featuring both national and local area businesses with the latest in wedding trends. Exhibit to meet with the couples, brides, friends, families and wedding planners who attend who are in need of your business’ product or service. The many benefits for exhibitors include high-quality venues, a comprehensive bridal show marketing plan, complete contact database, post-show advertising and the opportunity to present your business to the wedding market.

Request Exhibitor Information Here

November 18, 2015 at 9:22 am Leave a comment

Wearing Pants at Your Wedding

dfafw2vbfsSmile bright on your wedding day and look fabulous wearing pants. Bridal gowns may be the traditional favorite but choosing pants is for the couple with the inclination, personality and style to wear them. From formal and elegant to carefree and casual, the reasons for choosing pants for your wedding are many including freedom of movement, easy to wear, fashion bravura statement or maybe you are not a dress person. Create a wedding day look that reflects your uniqueness. Read on for a look at the different options to wear pants at your wedding.

Trouser Suit

By far the most prevalent choice for weddings, many bridal stores are beginning to stock white wedding suits as an integral addition to their inventory for women. Wedding suits feature a fitted jacket with matching pants. Pant choices include relaxed fit, slim fit, skinny fit, straight-leg, tapered, low rise, high rise, medium-rise, pleated front, plain front, cuffed or hemmed.

Salwar Kameez

Popular in India, salwar kameez make a great choice to wear for weddings. Salwar kameez are a type of unisex pant suit worn by both men and women. Salwar refers to loose-fitting, pajama-like trousers worn with the kameez, a roomy tunic of varying lengths. Women often wear a matching kurta, an accessory similar to a long scarf.

Jumpsuit

 Daring fashionistas jump into jumpsuits when it comes to wearing pants alternatives on their big day. Jumpsuits are a type of apparel that connects the top and bottom pants portion to create one unifying garment. Jumpsuits are considered flattering and slimming for most body types.

Wide Leg Pants

 Trendy and chic, wear wide leg pants on your wedding day and float down the aisle in style. Wide leg pants feature a fitted waistband and widened from the hips on down and are different from flared-leg pants that expand and flare out from the thigh area.

Tuxedo

Shine on your wedding day by donning a tuxedo at your wedding, a formal suit classic worn by men and women. Considered a wedding day staple, a tux is different from a suit in many ways. Tuxedo details include a dinner jacket, dress pants, pocket square,cummerbund and bow tie. Tuxedos are traditionally black and white but may also be all-white for weddings or contain touches of color on the cummerbund, pocket square and bow tie.

Blue Jeans

Be relaxed, casual and forever in blue jeans at your wedding. Carefree spirits who journey off-the-beaten-path might choose this denim favorite to stroll down the aisle. Types of jeans include skinny, straight, relaxed-fit, bootcut and flared leg.

Engaged to be married and looking for ideas or suggestions for your wedding? Attend the Great Bridal Expo, a national bridal show tour featuring both national and local area businesses with the latest in wedding trends, New York style fashion show, live orchestra and DJ performances, valuable giveaways and prize drawings, and lots of wedding-related products and services with wedding professionals ready to meet face-to-face with you to make your dream wedding come true. Click HERE to register and use code BLOG for 2 FREE tickets!

Subscribe to Great Bridal Expo via Email

November 17, 2015 at 8:32 am Leave a comment

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