Wedding Show Exhibit Ideas for Caterers

Make your catering booth stand out at your next wedding show and showcase your food by appealing to all the senses of taste, sight, touch smell and hearing. In demand for celebrations, caterers supply the food and drink for wedding receptions. Attract more potential customers by creating an inviting atmosphere at your exhibit space. Read to learn more about wedding show exhibit ideas for caterers.

Impressive Cake Displays

Draw attention with eye-catching cake presentations. Choose your most popular cake designs and create a “dummy” display by using Styrofoam or poly form shapes decorated with non-edible fake icing. Or use the real deal, fondant or buttercream by using professional cake dummy forms intended for edible icing. The purpose of a cake display is to show off your baker’s decorating skills.

Desert Table & Candy Bar

Your customers will say “Yes, I do” to your traffic-stopping candy bar and desert table display. Create a buffet wonderland of delicious sweets for guests to enjoy and learn more about how your business can help make their wedding a little sweeter. Provide a theme such as bridal bouquets made of lollipops or chocolate roses or retro childhood favorites as inspiration. Think outside-the-box with table specialties such as gluten-free, vegan, vegetarian or sugar-free treats.

Delicious Tastings

Wedding show attendees love to lineup for samples of catering menu items. Depending on your state and location, be sure to be in compliance with all venue requirements as well as local/state health department rules and regulations. Decide in advance which items you would like to showcase such as appetizers, the aroma of fresh baked bread is a mouth-watering favorite.

Sample Tips

Get an approximate head count of anticipated attendees in advance so you will know how much to bring with you and measure portions. Decide on sample cups or small plates and if necessary purchase tiny tasting utensils such as spoons or sporks to accompany the samples. Display a list of ingredients; this is helpful to those prone to allergies.

Visual Presentation

Three seconds might be all the time you get to attract visitors to your exhibit space. Decorate with a consistent color scheme that best represents your catering business, usually about two or three colors. Using more colors may be distracting. Keep your exhibit space clean and organized at all times. Double check the spelling on all signage before displaying.

Set the Mood with Music

Add ambiance to your exhibit space with music, an audio enhancement that may encourage visitors to linger. Avoid playing music to loud as this may have the opposite effect.

Exhibit at the Great Bridal Expo, the nation’s longest-running national bridal show — nearly 40 years in business featuring both national and local area businesses with the latest in wedding trends. Exhibit to meet with the couples, brides, friends, families and wedding planners who attend who are in need of your business’ product or service. The many benefits for exhibitors include high-quality venues, a comprehensive bridal show marketing plan, complete contact database, post-show advertising and the opportunity to present your business to the wedding market.

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